Apple Car release date, design & price rumours

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It's an open secret that Apple has a team working on a car-related project, but as with many of Apple's projects, the details are scarce. Is it a self-driving car, or just an automated driving system? Will Apple simply buy a car manufacturer?

In this article we gather all the latest leaks and rumours about Apple's car project. Read on to find out the latest information about what has been unofficially dubbed the iCar, and what's going on behind the steering wheel at Apple.

The latest rumours revolve around Apple's choice of partner: early in 2021 Hyundai emerged as the hot favourite, but Nissan has since come up the rails as a possible outsider.

Is Apple building a car?

Apple has a number of projects going on behind the scenes, and at least one of them involves cars - there is plenty of evidence that this is the case as you will see if you read on.

The iCar project has been going on behind the scenes at Apple for a long time. Back in February 2015, there were murmurs that Apple was working on a car that would "give Tesla a run for its money" after Business Insider spoke to an Apple employee with knowledge of the subject. This, coupled with sightings of cars registered to Apple clad with sensors/cameras (which were later debunked), got everyone talking about the prospects of an Apple Car, or iCar.

The iCar project is codenamed Titan, according to The Wall Street Journal, which originally stated there were "several hundred" Apple employees working on the project.

So, we know that Apple - like many other tech companies - is looking at car related technology. But what we don't know for sure is whether Apple's behind-the-scenes efforts will result in an Apple Car actually being released to the general public. Is the company simply working on software, or will it release am autonomous vehicle designed for ride-sharing companies or consumers. Or will Apple simply give up on the whole thing because it decides it's not a good idea.